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codex · operators · Maren Hamilton · ins_maren-hamilton-social-media-role-redesign

Social media roles should be redesigned to reflect the complexity and value of the work, not just task juggling.

By Maren Hamilton · ✨ Brand, Social, Content ✨ · 2026-04-10 · thread · Social media roles should be redesigned to reflect the complexity and value of t

Tier B · TL;DR
Social media roles should be redesigned to reflect the complexity and value of the work, not just task juggling.

Claim

After years of watching social media managers juggle strategy, content, community, reporting, and everything in between without support or recognition, we built a role that actually reflects the reality of the job.

Mechanism

By intentionally centering creativity, strategic thinking, and community, and offering mentorship and location flexibility, the role acknowledges the true scope of social media work rather than treating it as a catch-all task list.

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